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الأربعاء، 29 أغسطس 2018

If Your City Won’t Deliver Road Repairs, You Can Always Ask Domino’s Pizza


Domino’s Pizza has never been short on gimmicks.

It’s given us the pizza wedding registry and delivery hotspots that allow you to order pizza for delivery on the side of the road.

And now, after an intense response to its initial promotion, the pizza chain is expanding its effort to fill America’s potholes, because apparently we need that.

After announcing in June that Domino’s would provide grants to fill potholes in 20 cities around the country, the company received more than 137,000 nominations from 15,275 ZIP codes, a release explained. The program’s popularity led Domino’s to expand the program to fill potholes in one community in each state.

“We knew that people were passionate about pizza, but we discovered that Americans are also very passionate about potholes,” said Ritch Allison, Domino’s CEO, in the release.

Domino’s has been advertising “carryout insurance” that will replace takeout orders that get damaged by clumsy buyers, enthusiastic pets, weather and — you guessed it — potholes.

“Potholes in northeastern Pennsylvania are as prevalent as our region's love for pizza,” Wilkes-Barre, Pennsylvania, Mayor Tony George said in the Domino’s statement. That town’s paving project began this week.

Critics have been vocal about what this says for the state of local road maintenance and how we spend our tax dollars. Aren’t things looking pretty bad if we need a pizza company to come in and fix our roads?

Eric Nurenberg, city manager of Milford, Delaware, wrote an op-ed for the Washington Post about his city being one of the initial towns in the program.

“We worked with a Domino’s ad agency to ensure that the city would be portrayed in a positive light (not as some pothole-infested place you’d never want to visit),” Nurenberg wrote.

He said that Domino’s stipulations were minimal, and the company covered the tab to fill 40 potholes. The city budgets about $30,000 per year on road upkeep. “Taking $5,000 from a pizza chain to repair our roads was not a difficult decision,” he wrote.

All it takes to nominate your town is your ZIP code and email address. You may not be saving yourself any money, especially because you’ll probably end up hungry and considering a pizza order. But your town may be able to save a few bucks on road repairs.

Lisa Rowan is a senior writer at The Penny Hoarder who once set up a Domino’s pizza registry as a joke. She swears, it was a joke.

This was originally published on The Penny Hoarder, which helps millions of readers worldwide earn and save money by sharing unique job opportunities, personal stories, freebies and more. The Inc. 5000 ranked The Penny Hoarder as the fastest-growing private media company in the U.S. in 2017.



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10 Items That Are About to Get More Expensive Thanks to New Tariffs


The U.S.-China trade war could soon affect you at the checkout counter.

An additional 25% tariff on $16 billion worth of imported goods from China went into effect Aug. 23, bringing the total amount of tariffed imports from China to $50 billion. China immediately retaliated with tariffs on U.S. goods.

So far, the trade war has been relatively contained to certain industries, such as farming and food production.

The Trump administration is also proposing a 25% tariff on $200 billion worth of imported Chinese goods. The administration intends to expand tariffs to all $505 billion worth of Chinese imports if China continues to retaliate.

“Everything you need to get ready in the morning — from bar soap, makeup, electric shavers, hair appliances and accessories, and even your toilet paper” will be affected by the trade war, said Hun Quach, vice president of international trade for the Retail Industry Leaders Association, in a press release. The association represents some of the largest retailers in the U.S., including Target, Walmart, Best Buy, Apple and IKEA.

But Wait ― What Is a Tariff?

Basically, a tariff is a tax on goods that we buy from (or sell to) other countries. In this case, it’s a tax on the goods we buy from China. These tariffs are supposed to encourage domestic manufacturing, but historically, increased taxes on imports have increased prices for consumers.

The Retail Industry Leaders Association said that “consumers, not China, will ultimately be the ones paying the tariffs imposed on millions of consumer products,” in the Aug. 23 release.

The Office of the United States Trade Representative published a 205-page list of the latest goods to be tariffed. The deadline for public comment has been extended to Sept. 5.

But don’t worry. We dove into the data for you. We parsed the latest 2018 import and export data from the U.S. Census and compared it with 200 pages of proposed tariffs. We searched for items that met these criteria:

  • The item is primarily imported from China.
  • At least $1 million worth of the item is imported annually.
  • The U.S. does not export the item in high amounts, or at all.

10 Items That Will Be Hit Hardest by the Proposed China Tariffs

The results showed us what consumer products we rely heavily on China to produce. You can expect these products to get more expensive in the coming months.

1. Frozen Fish Fillets

Grab those fillets while they’re hot… or cold? Multiple categories of frozen fish are included, most notably catfish fillets. Alaskan pollock, tilapia and cod are also hit hard.

Percentage imported from China: Catfish, 100%; Pollock, 99%; Tilapia, 84%; Cod, 74%

How much we imported from China in first half of 2018: $717 million

2. Cribs and Cradles

According to Reader's Digest, September is the most popular month to have a baby ― and it’s just in time for tariffs, too.

Percentage imported from China: 99.94%

How much we imported from China in first half of 2018: $83 million

3. Baby Carriages, Including Strollers

First comes love. Then comes marriage. Then come tariffs that affect the price of your baby carriage. Sing it with me!

Percentage imported from China: 96.43%

How much we imported from China in first half of 2018: $282 million

4. Portable Space Heaters

This isn’t looking so bad for Floridians. Yankees may have to kindle the fireplace, though.

Percentage imported from China: 93.96%

How much we imported from China in first half of 2018: $54 million

5. Epsom Salt

You can usually find Epsom salt in little bags near the pharmacy section of major grocery stores. It’s basically magnesium salt, which can be ingested as a muscle relaxer, or you can add it to a nice warm bath. So buy it now and use it to de-stress when prices start to rise.

Percentage imported from China: 92.31%

How much we imported from China in first half of 2018: $2.1 million

6. Christmas Tree Lights

O Christmas tree, O Christmas tree, how lovely are thy (unlit) branches!

Percentage imported from China: 89.41%

How much we imported from China in first half of 2018: $112 million

7. Household Refrigerators

Consumers may notice the biggest price increases from tariffs on large appliance purchases, such as fridges. I mean, worst-case scenario, we can all go back to burying our food underground, right?

Percentage imported from China: 85.97%

How much we imported from China in first half of 2018: $248 million

8. Electronic Calculators

We import a wide variety of machines considered to be calculators by the U.S. Census. These figures include calculators that print receipts (like the ones that retailers use) as well as the more traditional types (like the ones from grade school), hence the percentage range below.

Percentage imported from China: 79% to 91.5%

How much we imported from China in first half of 2018: $37 million

9. Vacuum Cleaners and Various Parts

The U.S. Census import data breaks this category down between motorized and nonmotorized vacuum cleaners. Here I thought the nonmotorized vacuums were called brooms. Weird.

Percentage imported from China: 78.98%

How much we imported from China in first half of 2018: $1.71 billion

10. Fully Assembled Bicycles

Census data breaks down imported bicycles by motorized and nonmotorized and also by wheel diameter. These figures are based on nonmotorized bikes with varying wheel sizes, which is why a percentage range is listed below.

Who needs bikes when we have cars, anyway? Oh wait, cars got tariffed, too?

Percentage imported from China: 65.16% to 95.52%

How much we imported from China in first half of 2018: $332 million

Adam Hardy is a reporter and editorial assistant at The Penny Hoarder. He dove through hundreds of pages of tariffs and lived to tell the tale. Read his full bio here , or say hi on Twitter @hardyjournalism.

The Penny Hoarder’s data journalist, Alex Mahadevan, provided crucial data research and morale support for this story.

This was originally published on The Penny Hoarder, which helps millions of readers worldwide earn and save money by sharing unique job opportunities, personal stories, freebies and more. The Inc. 5000 ranked The Penny Hoarder as the fastest-growing private media company in the U.S. in 2017.



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Lessons of Profitable Farming: How One 'Farm School' Hopes to Attract Young Millennials to the Land

The institution of the American farmer isn't doing well.  Across the country, the population is aging and not enough young people are stepping up to fill the gap. But beacons of hope like the Polyface Farm in Swoope, Virginia are attracting the next generation with a new vision of how farmers can succeed.

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7 Fall Business Ideas To Start Today

There is a generous amount of information online regarding summer businesses and jobs on a local level, but what happens when fall rolls around? Surely people in your area still need assistance? And more than likely, you still need an income. How can you provide for yourself and your family with the changing of the […]

The post 7 Fall Business Ideas To Start Today appeared first on The Work at Home Woman.



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What Dreams Are Made Of: Earn $120K While Vacationing in Mexico for a Year


Your current job activities probably include some of the basics: a mind-numbing commute surrounded by drivers who have never heard of a blinker, fluorescent lighting, emails with too many exclamation marks, etc.

But what if there were a job with day-to-day activities that included salsa dancing, swimming with whale sharks, 5-star dining and sipping margaritas by the pool?

Sounds fake, I know, but the gig actually does exist and has been aptly dubbed the “World’s Best Job.”

Vidanta, a group of high-end hotels and resorts in Mexico, is looking for one lucky person to serve as a brand ambassador — aka spend a year frolicing around luxury resorts across the country. Locations include Acapulco, Los Cabos and Riviera Maya.

Oh, and did I mention that the brand ambassador will earn a whopping $120,000 salary?

On top of the six-figure earnings, the resort will also foot the bill for lodging, travel, food and nonalcoholic beverages during employment, as well as any costs incurred for visa procedures.

So what does the role require besides lounging by the pool, hitting the links and brushing shoulders with Michelin-starred chefs?

The ambassador will be responsible for acting as a Vidanta social influencer, gathering and sharing engaging content while experiencing all of the luxuries and adventures the resorts have to offer.

“The lucky applicant will fully immerse themselves in each of our resort destinations; from uncovering ancient Mayan ruins, hidden eateries and underwater cenotes to discovering the hottest new restaurants and nightclubs…,” Ivàn Chàvez, executive vice president of Grupo Vidanta, said in a press release.

Basically, you’ll be in charge of inspiring FOMO — Fear of Missing Out — so that future travelers can’t help but book their next vacation at the resort.

How to Apply for Vidanta’s “World’s Best Job”

You’re probably already planning which swimsuit and flip-flops you’ll pack for your trip, but let’s go over the qualifications and application process before you quit your current job.

No formal experience is required to apply, but here’s what the resort is looking for:

  • Willing to move to Mexico for a year — twist my arm, why don’t ya?
  • A love of travel and new experiences
  • Social media savvy
  • Awesome communication and people skills
  • Knowledge of current trends and influencers
  • Previous sales or marketing experience is a big plus

The chosen applicant will go through “extensive” employee training to prepare for the role and will gather lifelong skills for future endeavors once this gig comes to an end.

If you want to apply, you just need to fill out this short application and attach your resume. You can also include a 60-second YouTube video explaining why you’re a perfect fit, but it’s not required. But I mean, this is a six-figure dream job in paradise, so I say go the extra mile.  

The deadline to apply is Oct. 21, and the final pick will be announced on Nov. 1 on Vindata’s social media channels.

And when you land the job, don’t forget to pack your sunscreen, because nothing ruins a zip-lining selfie quite like a second-degree sunburn.

Kaitlyn Blount is a staff writer at The Penny Hoarder. She already has FOMO and the brand ambassador hasn’t even been chosen yet.

This was originally published on The Penny Hoarder, which helps millions of readers worldwide earn and save money by sharing unique job opportunities, personal stories, freebies and more. The Inc. 5000 ranked The Penny Hoarder as the fastest-growing private media company in the U.S. in 2017.



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Moneywise Pension Awards 2018

Chosen by a panel of independent judges, Moneywise salutes the pension providers that give you the features you need and the returns you want

Moneywise Pension Awards 2018

The roll out of auto-enrolment means more people than ever are saving into a pension, but simply paying money in every month is not enough to guarantee you a comfortable retirement.

Of course, the amount you pay in is important: the more you save and the younger you start, the better. However, which provider you choose and the investments you select can also have a material impact on your eventual retirement income. The right personal pension or Sipp platform for you won’t overcharge and will offer features that encourage you to engage with your pension. The right fund choice, meanwhile, will work your savings harder and mean you get a higher return.

Research by Hargreaves Lansdown bears this out; the financial provider’s analysis of 58,000 workplace pensions revealed that the most popular funds selected by active investors beat the default funds used by less engaged investors – by a staggering 4.75% a year over five years.

The difficulty, of course, is finding pensions and funds that are right for you, and this is where the Moneywise Pension Awards 2018 can help. Chosen by our independent judges, our awards help you select the right products for you, whether you are at the start, middle or end of your pension saving journey.

Top pensions and Sipps

Best personal pension

Winner
Royal London
Runner-up
Scottish Widows

If you don’t already have a pension, your first port of call should be your workplace scheme. It may not be the best one on the market, with a top-notch website and app, but if you get employer contributions it’s likely to be the best one for you.

However, if you don’t have access to a workplace scheme because you don’t work, are self-employed or want to consolidate several pensions into one pot, a personal pension could make a lot of sense.

This category is for pensions offered by insurance companies. Our judges were looking for schemes that combined low charges and great customer service with a range of quality investments options.

Taking the award for the fourth consecutive year is Royal London. Mark Stone, judge and financial planning director at Whitechurch Securities, says: “It offers a pension that has flexibilities at retirement and an investment choice through the accumulation phase, at a cost that makes it attractive to all savers.”

Our runner-up is Scottish Widows. Mr Stone says: “Scottish Widows offers a good-quality product that again offers flexibility and investment choice at a competitive cost.”

A Sipp from an online platform offers an array of options

Best Sipp for beginners

A self-invested personal pension (Sipp) from an online platform offers an array of options including funds, trusts and often shares.

With different platforms targeting different customer types and using different charging structures, selecting the most cost-effective option isn’t always straightforward. What makes sense for you will depend both on the amount of money you have invested and how frequently you plan to trade.

Cost should be your main concern, but it’s also important that customer service is up to scratch, you find the website easy to use, and the provider has the tools, features and research to help you make the best investment choices.

Our beginner’s category is targeted at investors starting a Sipp from scratch with a monthly contribution of about £200.

Winner
Fidelity
Runner-up
BestInvest

This year’s award goes to last year’s runner-up, Bestinvest. Judge Nick McBreen, independent financial advisor (IFA) at Worldwide Financial Planning, says: “With no charges to open an account and tiered levels of charging, reducing from 0.3% as the fund grows, this is a cost-effective entry-level Sipp.”

Judge Patrick Connolly, chartered financial planner at financial adviser Chase de Vere, adds: “There is a good range of information for those who want to make their own investment decisions, and it is presented in a clear way.”

Coming in second is Fidelity. Mr McBreen says: “The Fidelity Sipp is well worth considering for those who want to invest for retirement and are happy to use just funds and not include direct equities. For the majority of investors, the fund choice available is more than adequate and fairly priced. An added plus mark for the plan is that there are no exit fees.”

The right Sipp for you depends on your savings and how much you’ll trade

Best Sipp for larger portfolios

If you already have a sizeable amount saved, these platforms will probably offer you better value for money than those in the beginner’s category.

The analysis for this award is based on pots worth £200,000-plus, and for the third year in a row our judges voted for Interactive Investor (Moneywise’s parent company).

Winner
Interactive Investor
Runner-up
IWeb

Richard Bradley, head of data at financial website Boring Money, says: “Interactive Investor is one of the lowest-cost platforms for investors with large portfolios, particularly for those who also have an investment account or Stocks and Shares Isa. It’s suited to more experienced investors who know what they are doing.” Mr Connolly describes it as an “established service with an easy-to-navigate website”.

Second place goes to iWeb. Mr Connolly adds: “This is a competitively priced product which is operated by Halifax Share Dealing. It doesn’t have the frills of many competitor products, but it offers a no-fuss choice for those investors who know what they’re doing and just want to do it.”

Best Sipp for income drawdown

You can use a Sipp to build your pension savings, or for income drawdown once you retire. This could be a monthly income or occasional lump sums as you need them. A Sipp could also be a good place to leave your savings until you need the money.

For the third year in a row, this award goes to AJ Bell Youinvest.

Winner
AJ Bell
Runner-up
Interactive Investor

Mr Bradley says: “AJ Bell is low cost for large and small portfolios. There’s a wide variety of investments available and it also offers its own range of passive investments for those who want a ready-made portfolio. It gets really positive views on Boring Money from its customers, who praise its efficiency and customer service.”

Interactive Investor takes second place. Mr Connolly says: “Larger-value investors are likely to appreciate the wide range of investment options, low product charges, flexibility and informative news articles and information.”

Best Sipp for robo-advice

Many people want to invest but are either put off by the cost or the need to decide which investments to pick.

By offering packaged portfolios, robo-advice platforms can drastically reduce costs, while removing the need for investors to make active decisions about where to put their cash.

“Nutmeg is reasonably priced and excels at customer service, with experts on the phone”

A new category for 2018, this award is for the best robo-advice platform that enables its users to save for retirement with a Sipp.

Taking our inaugural award is Nutmeg. Launched in 2011, it was the first of the robo-advice investment platforms.

After answering questions about their attitude to risk, investors choose between a managed portfolio of exchange traded funds (ETFs) run by a team that makes strategic decisions as required, or a cheaper fixed-allocation portfolio that’s reviewed once a year.

Andrew Ashwood, analyst at platform data site Platforum says: “Nutmeg is the market leader in the online digital wealth manager space. It boasts a strong mobile proposition, with apps on Android and iOS, and customers can also trade via the apps.”

Winner
Nutmeg
Runner-up
true potential investor

He adds: “Nutmeg excels at customer service, with experts on the phone and a webchat service on offer. It’s reasonably priced, with investors (up to £100,000) paying 1.05% for fully managed portfolios, or a cheaper 0.75% all-in for the fixed-allocation models. We also like Nutmeg’s pension calculator tool to help investors plan their retirement savings.”

In runner-up position is True Potential Investor, where, unlike the other platforms shortlisted in this category, the underlying investments are actively managed funds rather than passive funds that track an index.

Mr McBreen says: “So much is said about the pros and cons of robo-advice, but this offering from True Potential is interesting in that it includes access to actively managed funds, rather than the norm of automated systems reliant upon process-driven use of index funds. This may not be the cheapest, but for me it makes a lot of sense for the investor who wants the best of platform-driven investments, plus the added kicker that may come from active management.”

Best-performing funds within a pension

It can be hard to sift through the plethora of funds offered by your personal or workplace pension, but our top funds across four popular sectors are a good starting point.

Mixed investment 20% to 60% shares

Mixed-investment funds offer instant diversification by spreading money across cash and fixed-interest investments (including corporate bonds and gilts) as well as equities (company shares).

Risk is determined by the amount invested in equities – the greater the percentage, the higher the risk. Funds in this category invest 20% to 60% of their assets in equities (with a minimum of 30% in cash or fixed-interest) and are therefore at the lower end of the risk spectrum.

Winner
Artemis

Artemis Monthly Distribution

Runner-up
Royal London

Royal London Sustainable Diversified Income

Our judges unanimously voted for Artemis Monthly Distribution. Mr McBreen says: “Artemis Monthly Distribution is all about delivering income as well as capital growth. The managers, Jacob de Tusch Lec and James Foster, are well known for their capabilities using an actively managed combination of global equities, bonds and cash. While the shorter timescale figures are broadly in line with the sector, the three- and five-year numbers of 29.8% and 59% evidence the fund’s capability to make a significant contribution to any retirement fund.”

Royal London Sustainable Diversified Income takes the runner-up prize. Judge Gavin Haynes, managing director of Whitechurch Financial Securities, says: “This fund is managed by Mike Fox and has produced strong returns through a well-diversified bond and equity portfolio. This is a good balanced investment.”

It’s hard to sift through the plethora of funds offered by your pension

Mixed investment 40% to 85% shares

Funds in this category are for investors with a higher appetite for risk, with equity exposure accounting for 40% to 85% of the portfolio. This means they have the potential for higher returns, but investors need to have the time to ride out any volatility in the short term.

For the second year on the bounce, the award goes to the ethical fund Royal London Sustainable World.*

Winner
Royal London

Royal London Sustainable World*

Runner-up
Baille Gifford

Baillie Gifford Managed

Mr McBreen says: “Mike Fox again appearing in the honours list with another fund mindful of sustainability issues. Investing across the globe and significantly in European, UK, and US equities, it has outstripped the sector over five years by over 100%. The fund has also delivered an 81.2% upside, compared to the sector of 40.1%; no mean feat in the current global market with all the uncertainties.”

Baillie Gifford Managed is runner-up for the second year on the run too. Mr Haynes says: “It has been a strong performer over the short- and long-term, with a track record stretching back 30 years. The team takes a long-term approach, with a typical asset mix of 75% equities, 20% bonds and 5% cash. Charges are very competitive and it makes an ideal pension investment.”

“TB Wise Multi Asset Income provides a diversified income stream”

couple-cycling.jpg

Flexible investment

Flexible investment funds are also mixed-asset, but there are no restrictions on how much of the portfolio is invested in any asset class. This gives the fund manager more freedom to take advantage of prevailing economic conditions.

Winner
Wise Funds

TB Wise Multi Asset Income

Runner-up
Liontrust

Liontrust Sustainable Future Absolute Growth

Our winner this year is TB Wise Multi Asset Income. Mr Haynes says: “This fund has been managed by Tony Yarrow since 2005 and has a strong focus on providing a diversified income stream. The fund currently offers a compelling yield of over 5% and has provided impressive growth to supplement the income.”

Taking runner-up position is Liontrust Sustainable Future Absolute Growth. Mr Connolly says: “It has an experienced investment team with a defined investment process. They believe that companies that will perform well are those that improve people’s quality of life through advanced research and technology, the efficient use of scarce resources and helping to build a robust economy. This approach works and the fund has a consistent record of outperformance.”

UK Equity Income

The aim of these funds is to deliver a regular income in addition to capital growth, and they do this by investing in UK companies with a track record of paying strong and reliable dividends. This makes them a popular choice with retired investors looking to generate an income from their pension.

Winner
Chelverton

MI Chelverton UK Equity Income*

Runner-up
Man

Man GLG UK Income Professional

This year’s winner is MI Chelverton UK Equity Income.* Mr McBreen says: “The brief for this strong-performing fund is to invest in UK-listed and AIM stocks capable of producing dividend income as well as long-term capital growth. Sounds like a tall order, but its return of 85.5% over five years contrasts very favourably with the sector figure of 46.7% and show it is possible. Interestingly enough, it is also done without excess volatility along the way.”

Man GLG UK Income Professional is our runner-up. Mr Haynes says: “The fund is managed by Henry Dixon, who has built up a strong track record of identifying unloved UK dividend shares that are better value than the broader market recognises. The fund has provided attractive total returns through capital growth and generating an attractive income stream.”

Top-performing annuities

Best mainstream annuity

Just because you can leave your pension invested when you retire, it doesn’t always follow that you should. While it is flexible and gives you control, there is always the risk that you will outlive your savings.

Even though you might be disappointed by annuity rates, it remains the only product that is able to deliver an income guaranteed for life.

Winner
Legal & General
Runner-up
JUST

Thanks to the pension freedoms, annuities are no longer an ‘all or nothing’ option, either. It is possible to start out invested and then buy annuities in tranches as your needs or circumstances change. Alternatively, you can use a portion of your pension to buy an annuity to ensure all your regular bills are covered, and leave the remainder invested.

For the third consecutive year, the award goes to Legal & General. Mr Connolly says: “It is a financially strong company which offers competitive standard rates for most people, and indeed, in many cases it offers the market-leading rate. It also provides a consistently good level of service.”

Our runner-up is Just. Mr McBreen says: “Just has a lot of experience and expertise in the annuity marketplace, with a good service proposition, competitive rates and helpful online access to information and service – ‘just’ what you need from a provider.”

Best enhanced annuity provider

If you have health conditions or a lifestyle that means you are likely to have a reduced life expectancy (for example, if you smoke, are overweight, have high blood pressure or are on medication) you may be eligible for an enhanced level of income from a specialist provider.

Winner
JUST
Runner-up
Legal & General

Our judges voted Just, runner-up in the mainstream category, their favourite enhanced annuity provider for the third year in a row. Mr Connolly says: “Just has tried to establish itself as the market leader and often offers enhanced annuity rates which its competitors just cannot match. It combines this with a comprehensive range of circumstances which it will cover and excellent levels of service.”

Legal & General is runner-up in this category. Mr Stone says it is a good all-rounder that “can provide a solution for all situations”.

* Denotes a Moneywise First 50 Fund for beginner investors: Moneywise.co.uk/first-50-funds.

Best pensions education initiative

Winner
Aviva

Moneywise launched this award last year to highlight the efforts being made by financial providers to educate their customers – and the public at large – about pensions and retirement planning.

With many savers not accessing advice from financial advisers, pension providers are increasingly playing a vital role in helping people work out how much they need to save for retirement and how they should go about turning that money into income.

The award this year goes to Aviva, which offers a range of pension and retirement planning tools and calculators on its website that anyone – not just its own customers – can access.

Helen Knapman, acting editor of Moneywise, says: “Aviva has an array of helpful information and quick, easy-to-use tools on its website, which don’t require you to submit contact details or to log in, which means it’s accessible to all.”

She adds: “Its ‘Shape My Future’ and ‘My Retirement Planner’ tools are particularly helpful. One uses colourful illustrations to get you thinking about how much income you’re likely to need in retirement, for all the simple lifestyle choices you don’t pay as much attention to when earning. The other uses your pension details to calculate how much you’ll likely get, based on the different options available in retirement.”

Methodology

Investment platform comparison site Boring Money supplied us with the shortlists for our Sipp categories, while our annuity shortlists were based on best buy analysis provided by JLT Pension Decision.

Fund shortlists were based on the top-performing funds in four categories over three, five and seven years to 31 May 2018. Funds charging more than 1% were excluded. Data was supplied by Morningstar.

Judges

The winners of the Moneywise Pension Awards 2018 were chosen by a panel of independent judges.

The best pensions education initiative was judged by the Moneywise editorial team.

  • Andrew Ashford, analyst at platform data site Platforum, judging robo-advice.
  • Richard Bradley, head of data at Boring Money, judging Sipps.
  • Patrick Connolly, chartered financial planner at independent financial advisory firm (IFA) Chase De Vere, judging personal pensions, Sipps, funds and annuities.
  • Gavin Haynes, managing director at Whitechurch Financial Consultants, judging funds.
  • Nick McBreen, IFA at Worldwide Financial Planning, judging personal pensions, Sipps, funds and annuities.
  • Mark Stone, financial planning director at Whitechurch Financial Consultants, judging Sipps, personal pensions and annuities.

 

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How To Make Money: Everything You Need To Know

How can you earn more money?

You’d think a question this simple would have a simple answer.

Yet experts’ attempts to explain the nuances of earning — whether disguised as personal finance, business management, or the importance of education — could fill a file server.

You could read all the articles, watch all the how-to videos, listen to all the podcasts, and even attend the right business school, but still not know the best ways to make money.

Why is it all so complicated?

I have an idea: It’s because only you are qualified to answer the question of how you can make more money.

Think about it:

Just like our relationships, our time, our food preferences, and even our financial choices are personal.

What works for me may not work for you.

Likewise, I might not survive a day doing something you’d excel at.

And while education, knowledge, and experience matter a lot, they are only the ingredients.

You have to get into the kitchen to cook up your own recipe for financial success and independence:

  • Are you a people person? Then you should flavor your recipe with face-to-face interactions.
  • Are you an introvert? Maybe you need a dash of stay-at-home independence.
  • Are you short on time? Find a recipe with a short prep-time but an abundant yield.
  • Do you need a flexible schedule? Sprinkle in some freelance work — something like real estate or ad hoc computer programming, for example.

Whatever the case, your recipe must reflect the reality of your personal preferences, your daily challenges, and the way you live.

You can find ideas (and hopefully some valuable advice) in posts like the one you’re reading right now, but you’re the expert on you.

With that in mind, let’s get cooking (especially if you can make money doing it!).

Different Paths, But One Common Goal: Earning More Money!

As you know, finding your own path is essential, but let’s also make sure your path leads where we all want to go: a more profitable and financially secure future.

To do that, get to know more about your local economy (or the broader national or international economy) so you’ll know what skills or products are in demand right now and into the future.

In a dynamic economy like ours, any list of ways to earn money comes with an expiration date.

And, I could spend days listing all the possibilities for earning more money and still not include the one thing you’re looking for.

Still, we need some kind of order for organizing possible paths to earning power.

I like the following three categories:

  1. Entrepreneurship
  2. Education-related
  3. Side hustles

Let’s explore these categories as you determine where to begin or continue your journey toward making more money.

Earning Through Entrepreneurship

To earn your living by owning your own company: It’s part of the American Dream.

And we’ve all heard the legendary success stories about people such as:

  • Sam Walton, whose family barely survived the Great Depression. He opened his own tiny grocery store after World War II with financial help from his father in law. The store, of course, grew into Walmart (and Sam’s Club and a few other variations).
  • Oprah Winfrey, who was raised in poverty and became one of the most successful TV stars of all time, and who also offers reading advice to millions.
  • Andrew Carnegie who, as a child, worked as a bobbin boy in a cotton mill (before child labor laws prohibited it). He earned billions in steel and helped transform our economy for the industrial age.
  • Steve Jobs, a college dropout who likely invented the phone or the computer you’re holding right now.

You may be thinking: But these people are the exceptions.

Nobody ever mentions the thousands of inventors, industrialists, retailers, and entertainers who fell flat on their faces.

You’d be right, of course.

More importantly, though, I also didn’t mention the thousands of people who have enjoyed success on a more moderate scale — all the people who went from living paycheck-to-paycheck at a job they hated to supporting their families by owning a business.

This list is longer than you may think, and it’s full of people like you and me — ordinary people who had a vision for a better future and worked hard to make it happen.

I’ll spare you the motivational speech about how you can’t succeed without the possibility of failure, and about how even today’s billionaires can tell you about their ever-growing lists of failures.

Instead, let’s look at some possible paths to entrepreneurial success, all of which allow you to be your own boss and, in most cases, to make your own rules:

Franchising

five guys logoLet’s say you love Five Guys Burgers & Fries, an East Coast hamburger place, but the chain doesn’t have a location near you.

As you drive along looking for someplace to eat, you may tell your significant other: “You know, somebody really ought to open a Five Guys on this side of town. They’d make a killing.

Well, that “somebody” may be you.

You could look into franchising requirements for Five Guys (or whatever your favorite store or restaurant actually is) and open your very own location.

Most stores require some personal investment, and they may have some other requirements, too. You also wouldn’t have total freedom over every decision you make since the corporation you’re partnering with will have its own set of standards.

But if you have a flair for business management but not necessarily a niche product that’s all your own, this could be your path.

Selling Stuff Online

ebay logoIf you need a lower bar for admission into entrepreneurship than opening a franchise, online sales may be your thing. It’s not all knitted scarves or unneeded football tickets these days.

People shop all the time on Craigslist, eBay, Amazon, and countless other sites for used and new products.

To succeed, you need to be an expert on a product so you can make a profit by connecting others with exactly what they’re looking for.

If you’re an expert on guitars, for example, you could spend your weekends shopping garage sales, estate sales, and auctions. You’d see a lot of junk.

But since you know your product line, you’d also recognize the vintage Gibson J-200 someone is selling for a song, and you’ll know how easy it will be to find a premium buyer online.

Along with expertise in your product lines, you’ll need great customer service chops and some patience as you get your business rolling.

Selling Your Advice

It’s not all about tangible products.

You can also sell your expertise, whether you are an expert in business, the arts, engineering, industry, retail, etc.

Thanks to Skype, FaceTime, Google Hangouts and similar services, you can even offer advice online, whether you’re teaching painting lessons or showing someone how to integrate a drone into their wedding videography business.

Just look at YouTube.

Whether you’re fixing a washing machine or changing your spark plugs, chances are you can find a video of someone else doing the same thing.

What do you know an awful lot about?

Whatever it is, someone else may need your advice. Whether you charge for one-on-one sessions or cast a wider net with more general videos, you can turn your smarts into a source of income.  

Offering a Service

  • Do you cut your own grass?
  • Shop for your own groceries?
  • Pick up your own dry-cleaning?

More and more people are turning to services to do these sorts of things, which means there may be a growing market in your community for someone to perform these services.

By developing a steady clientele and setting some reasonable limits (no 2 a.m. runs to Taco Bell, perhaps?) you can have your own courier service.

Start by placing an ad in your community’s newspapers or free weeklies, and mix in some patience, some flexibility, and a pricing plan that’s fair to you and your customers.

Other Entrepreneurial Ideas

We’ve hit some high points, but this is by no means an all-inclusive list. If you have a business idea, you’ve already caught the entrepreneurial spirit.

Maybe it’s time to start looking into financing, business partners, or marketing strategies.

Not everyone is destined for business ownership though.

Keep reading to learn about other routes to financial success.

Using Education to Unlock Earnings

For several generations it was almost a given: A college degree would open doors for the rest of your career.

Federal labor statistics showed (and still show) higher earning power for people with a four-year degree. So college became a rite of passage across the country.

  • But what happens if you’re not in a position to pursue higher education?
  • What if you already have a family and a full-time job?
  • Or what if taking a bunch of English and philosophy courses just isn’t your thing?

There’s good news for you, too.

You can still unlock higher earnings through education without going the traditional college route.

Let’s take a look at some traditional and alternative educational paths to show what I mean:

Certificate Programs

College can teach critical thinking skills, helping you succeed in a variety of professions.

However, a four-year degree may not teach specific trade skills.

In many professions, employers value specific, hands-on skills over more general thinking skills.

I think it’s best to have both, but to provide employers with skilled employees, many community and technical colleges offer certificate programs for professions such as:

  • Welding
  • Dental assistants
  • HVAC
  • Web design
  • Nursing assistants
  • Plumbing
  • Electrical work
  • Auto technicians
  • Information technology
  • Cosmetology
  • Manufacturing.

Certificate programs usually cost a lot less than traditional college courses, and they may require less of your time.

It’s also possible the community college in your area offers night classes and other ways to accommodate classes to your work schedule.

In many professions, getting “certified” unlocks higher wages.

Traditional College Degrees

Of course, skilled trades aren’t for everybody.

Some of us need more time to figure out a suitable profession.

One of the neat things about traditional, four-year college programs is the opportunity to learn a little bit about a lot of things, which means you may come across the right fit when you least expect it.

I remember a friend who started college with no firm plans for the future. She signed up for classes, got her parking pass, and all that.

Then, on the first day of classes, she became enamored with the whole concept of chemistry. She declared chemistry her major, graduated with a degree, and started a successful (and high-paying) career as an industrial chemist.

Most of us will need more than one day of college to find our calling. For some people, it takes two years to decide on a major. Others may go all four years without finding the answer.

For those folks, graduate school for advanced degrees may be on the horizon.

Advanced Degrees

Physicians, high-level business executives, researchers, college professors, and most lawyers have one thing in common, and it’s not necessarily their tax bracket: They hold advanced degrees in their fields of study.

Advanced degrees offer a level of specialization (and earning power) beyond what a four-year diploma or a certificate can give you.

People who research the effects of school nutrition on academic performance or who diagnose medical conditions using a microscope most likely have advanced degrees.

Usually, you need a bachelor’s degree before starting on an advanced degree and expect to spend upwards of $100,000 in tuition for some advanced degrees.

It could all be worth it, financially, when you land your first degree-specific job.

Little or No Post-Secondary Education

What happens if education beyond high school just hasn’t worked out for you?

All is not lost. Recent data shows 72 percent of people with only high school degrees had jobs in 2017.

You could start your own business, as I discussed above, or you could apply for more general labor jobs which don’t necessarily require a certificate or a diploma — jobs in traditionally labor-heavy fields such as:

  • Restaurant work
  • Assisting in construction sites
  • General manufacturing
  • Custodial work
  • Retail sales

Expect to start out in the lowest level at a company and with a lower pay rate. With hard work and by becoming a reliable employee, you may be able to start climbing the wage ladder.

But statistics tell a discouraging tale. Recent Pew Research data says people with a college education will earn, on average, $1 million more over the course of their careers than people with only a high school education.

What’s worse is that automation in manufacturing and the transition to online retail has made competition for these kinds of jobs more fierce.

Simply put, the economy is growing less friendly toward workers with little or no training.

Side Hustling Your Way to Greater Success

Let’s say you have a job, or you own your own business, and you’re pretty happy with what you earn.

Except, you just can’t seem to stay ahead of the curve financially. In August, when the kids need school supplies, your whole budget gets knocked out of whack.

And at year’s end you have to decide whether to contribute to your IRA or buy your wife a Christmas present.

Maybe it’s time for a side hustle.

What is a Side Hustle?

When you start marshaling your free time toward making extra money, you’re working your side hustle.

My favorite side hustles make the best use of your existing habits so you don’t have to think about work all the time.

For example, let’s say you work at a bank downtown and you paint houses as a side hustle. City Hall is near your bank branch.

So on your lunch break, you stop by City Hall to see who has taken out building permits for remodeling their homes. Someone who is remodeling, you think, may need to hire a painter.

In other words, you’d be able to generate job leads for your side hustle without going out of your way or making special trips.

That level of scheduling elegance isn’t a necessity, though. It matters more to be good at the services you’re offering, whatever they may be:

  • Real estate
  • Multi-level marketing
  • Contracting
  • Consulting
  • Freelance writing or editing
  • At-home manufacturing
  • At-home data entry or billing
  • Interior decorating
  • Video editing.

This list could go on for days, but you get the general idea: Find something you like to do and find a way to fit it into your schedule.

Here are some other tips to remember:

  • Create business cards, which you can do easily online. You never know when you’ll come across someone who needs (or knows someone who needs) a service you provide.
  • Set boundaries to preserve your work-life balance. When things get rolling, it can be hard to tell a potential client “no.” But if you say “yes” to everybody, you may find yourself working around the clock.
  • Be upfront with your steady gig. Make sure your full-time employer or your business partners know about your side hustle to avoid misunderstandings. Avoid treating your co-workers like a built-in customer base, and don’t use your company’s copying machines or other office equipment to support your side hustle unless you’ve made prior arrangements.
  • Be transparent with your side hustle customers, too. Let them know you have a full-time job and not necessarily available 24/7.
  • Keep up with your expenses and your earnings via receipts, invoices, or 1099 forms so you can report your figures properly at tax time. Ask a tax professional for advice before you start spending your earnings.

I also recommend setting some earnings goals.

How much you’d like to earn should influence the kind of job and the ferocity level of your side hustling.

For example…

If You’d Like to Earn an Extra $100 a Week

You could probably earn an extra $100 a week through Multi-Level Marketing (I’m not a huge fan, but hey, maybe it’s your thing) or by selling a line of products to your friends (think candles, beauty products, or environmentally friendly weed spray).

This kind of work takes an outgoing personality. If that’s not you, keep looking.

Some sort of at-home clerical work or light home repair, maybe.

Be careful about up-front costs, though. A lot of these opportunities — especially at-home clerical work or Multi-Level Marketing — require an investment, and if thing don’t go well you won’t recoup those costs.

Before spending any of your own money make sure you’ve talked to some other people who have given it a try. Online message boards can also give you some insight into the real cost of doing business.

Other ideas for earning about $100 a week:

  • Become a tutor: So you’re good at math or you’re a history buff? Put those interests to use by helping students in your neighborhood excel. Ask the staff at your local schools, put some cards out at the library, or put an ad on Craigslist or Facebook to get started.
  • Sell your stuff: Do you have boxes of books or DVDs you don’t really need? Find a used book store and sell your extra stuff. If you run out of stuff, go to some yard sales to get more or offer to help your neighbors go through and sell their extra stuff for a commission. You can also sell clothes, yard equipment, children’s toys. The list goes on and on.
  • Clean someone’s house: Cleaning up isn’t much fun, but earning extra money is. If you can get a couple regular customers, you’ll likely earn $100 or so a week. Be sure to factor in the cost of cleaning supplies.
  • Become a mystery shopper: Do you have a keen sense for detail? Put it to use as a mystery shopper. Essentially, you’re sharing your experiences as a customer with retail store managers. 

If You’d Like to Earn $1,000 a Month

We’re getting more into part-time job territory here, but with side-hustling, you’re limited mainly by your time and determination.

You can take the $100-a-week ideas above and do them more aggressively — tutor more children, clean more houses, sell more stuff, etc.

Or, you could…

  • Start a blog about a topic you enjoy, be it cooking, yard work, interior design, reading, train travel, computer networking, music, appliance repair, electronics reviews, mountain climbing, parkour, gardening, water conservation — you get the idea! Develop an audience and monetize it. See my post about starting a blog here.
  • Be someone’s virtual assistant. Not all administrative support staff work on site and take notes in-person at meetings. You can also help an executive from the comfort of your home by scheduling appointments, typing letters, ordering supplies, and preparing presentations. Zirtual may be able to connect you with someone who needs your help, though it may ask for a fee to get you started. You could also send some emails to companies near you offering your services.  
  • Become a substitute teacher. It’s a tough job, but if you like variety in your schedule and work locales, and you enjoy working with children and teens, check with your local school district; most districts have frequent openings. If you can find six or so hours a couple times a week, it could be worth your time.

If You’d Like to Earn an Extra $10,000 a Month

There comes a point when a side hustle becomes your main hustle. If you’re shooting for $10,000 a month, maybe you’ve reached that point.

If you’re serious about it, though, here’s something to keep in mind: To earn this kind of money on the side, you may need more inspiration than perspiration.

Can you think of a new way to do something which will make an existing process more efficient?

If so, your new knowledge will be worthwhile to others:

  • Can you develop an app to make car shopping more seamless?
  • Can you find a chemical process to make composting easier and more efficient?
  • Can you add a new layer of automation to an existing manufacturing process?

Innovations like these — combined with good business sense and the right kind of marketing — can put you on the map as an earner/entrepreneur

Sometimes, You Just Need More Money

For most of us, more money equals more freedom.

Some people can cut costs to come up with more flexibility in their monthly budgets. You can do things like:

  • Getting a basic phone to avoid cellular data charges.
  • Cutting the cable TV bill and getting a cheaper streaming service.
  • Putting off that new car to avoid a regular payment and higher auto insurance.
  • Keeping the AC set to 75 degrees to reduce energy bills.

Sometimes, though, you just need more money, plain and simple.

If your need is immediate, a side hustle may be the way to go.

Who knows? Your side hustle may turn into your full-time business.

If you’re planning the next 10 years and have some career goals, consider mixing in some education. Getting the right certification, diploma, or advanced degree should open some doors.

And, of course, if you’ve caught that entrepreneurial spirit, you may already have the skills you need.

Maybe it’s just a matter of getting the right financing to start your business growing.

Whatever your case, make sure you’re making a plan to meet your specific needs — financially, personally, and professionally.

I’ve heard it said, and I’ve found it to be true: Once you find your true calling, you no longer feel like you’re working.

Instead, you’re just turning what you enjoy doing into a steady flow of earned income.

The post How To Make Money: Everything You Need To Know appeared first on Good Financial Cents.



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11 Ways to Make a Living on Social Media Without Selling a Single Product

Do you have lots of social media followers? Want to learn how to turn those followers into dollars?

Right now, there are people making a living on social media without selling anything.

We’ve all seen those profiles of seemingly regular people with tons of followers.

It always seems as if they’re traveling or doing something fun. But what exactly do they do to fund this fairytale lifestyle?

They are social influencers.

Experts predict that in the next two years, global influencer marketing will be a $5-10 billion dollar industry.

5 billion

In 2017, 86% of marketers relied on influencer marketing campaigns at some point during the year.

And 39% of marketers say they have increased their influencer marketing budgets for 2018.

All of this is promising news if you’re interested in making a living on social media as an influencer. Even if you don’t have lots of followers right now, this guide will show you what you need to do to make yourself more appealing to marketers and brands.

In the past, I’ve explained how to use micro influencers to increase your product credibility.

But now I wanted to write an informative guide aimed to help influencers make more money.

With influencer marketing making my list of the top marketing trends to look for in 2018, there is plenty of money to be made in this space if you position yourself accordingly.

These are the top 11 ways to make a living on social media without selling any products.

1. Pick a platform

The first thing you need to do is decide which platform you’re going to prioritize the most.

Ultimately, you’ll want to have profiles set up on as many social networks as possible, but one needs to be your bread and butter.

Research shows that nearly all social influencers work on Instagram.

pick a platform

In 2018, more than 82% of social influencers said that Instagram is their number one platform. Just over 12% responded with YouTube, and less than 2% said Facebook.

That’s probably because 76% of influencers say that Instagram has the best tools compared to other social platforms.

Based on these numbers, I highly recommend picking Instagram as your top priority.

You don’t need to reinvent the wheel here. If other influencers are having so much success on Instagram, you should be able to follow in their footsteps.

Your other social profiles should be used to enhance the image of your personal brand and ultimately expand your reach.

But you can use Facebook and Twitter to try to get more followers on Instagram.

2. Join a network for influencers

Another way to make money on social media is by joining networks made for influencers.

These platforms are used to connect brands with people based on their followers and specialties.

Brandwatch is a great place to start.

brandwatch

Let’s say you share lots of content related to yoga and holistic health on your social media profiles.

Your followers are obviously interested in this content as well, which is why they are following you in the first place.

If you join one of these networks, it will be easier for brands to find you if they have a product or service related to your content.

If a brand wants to work with an influencer to sell their newest yoga mat and yoga clothing, it’ll get matched with you through these networks.

You can handle all communication with the brands through these platforms as well.

This can help you stay organized as opposed to using direct messaging through social media. Once you get lots of followers, it’s tough to keep up with all of the messages in your inbox.

I recently wrote about my favorite platforms for effectively managing social influencers.

The post was intended for brands, but it’s helpful for influencers to read through it as well. Go through the list to see which platforms fit your wants and needs the most.

3. Boost your engagement rates

The reason why brands want to work with social influencers is they historically have extremely high engagement rates.

In fact, brands named engagement as the top metric for measuring the success of influencer marketing campaigns.

engagement rates

If you want to make yourself more appealing, you can show brands how high your engagement rates are with your followers.

Start by learning how to write captions that drive engagement.

You want your followers to like, comment, tag, view, and share your content.

Respond to your followers.

I know, this can be tricky, especially for those of you who have tens of thousands of followers. But the key is getting into a habit of making time to respond.

At the very least, like their comment if you can’t respond to it.

Remember, we’re treating this as your job. If you want to make a living on social media, you need to dedicate a certain amount of time each day toward making yourself a more valuable influencer.

If it were easy, everyone would be doing it.

Engaging with your followers will help them feel a personal connection with you. When you recommend a brand to them, they will be more likely to act on your recommendation, making your marketing campaigns more successful.

4. Give away free stuff

Everyone wants to get something free.

To increase engagement with your followers, hosting a giveaway is one of your top options.

Once you start negotiating with brands and deciding what kind of content you should be posting, you can suggest a giveaway.

Ultimately, the decision is theirs. They will be the ones paying you for sponsored content.

But you don’t have to commit to anything you’re uncomfortable with. If you think the content they want you to post doesn’t add value to your followers, you can respectfully turn down the offer.

After all, you don’t want to lose credibility by posting everything and anything someone presents to you.

Otherwise, you could see a drop in engagement from your followers.

Take a look at this post from Instagram personality Jen Selter:

selter

Jen has more than 12 million followers on Instagram.

How do you keep 12 million people entertained? Don’t spam them.

Yes, it’s clear that this post is promoting a brand. But she’s doing it in a way that adds value to her followers by giving them a chance to win something free.

This post has all the elements required to run a profitable giveaway.

If you are still trying to grow your following, giving something away could be the best way to do that, even if you aren’t getting paid by any brands yet.

It may be worth spending $100 out of your own pocket on a gift card, for example, to give away to your followers.

Then you can show brands how good your engagement rates were for that campaign as you move forward with your career as an influencer.

5. Use multiple hashtags

If you’re trying to make money on social media, you can’t be afraid to use hashtags.

But don’t use only one per post.

Research shows that using multiple hashtags leads to higher engagement rates.

hashtag

The magic number here is seven.

Posts with seven hashtags have the highest engagement rates.

But that doesn’t mean you should go overboard. Using more than eight hashtags on one single post can seem spammy.

Use a variety of hashtags.

Some should be broad and intended to reach the highest number of people. For example, #tbt or “throwback Thursday” is a popular hashtag used on social media.

So your post would be exposed to the masses.

However, you don’t want to get lost in the shuffle.

Create some unique and more specific hashtags appropriate for each campaign. If you look at the giveaway example again, you’ll see that Jen used #JenSelterGIVEAWAY in per post to stand out.

6. Partner with a mobile app

All too often I see social influencers partner with the same types of brands. They’re promoting clothing, fitness apparel, accessories, and food.

While there is nothing wrong with this strategy, it may not be sustainable for long-term growth.

Those brands will end up using other influencers in the future once they feel they’ve gotten the most out of you and if your cost per post rate gets too high.

Think outside the box and try to partner with unique brands, such as mobile applications.

Here’s a great example of this strategy used by social influencer Eric Rubens:

erubes

Eric has more than 380k followers on Instagram.

If you look at his bio, he promotes a few different things related to his personal brand image. You can see his YouTube name and link to his website.

But look at what I highlighted. It’s his partnership with Explorest, a new mobile application.

The idea behind this app is very unique.

It shows users exact directions to places where they can take cool photographs.

This idea also fits within Eric’s personal image. If you look through his profile, he takes amazing photographs of places all over the world. So his followers are obviously interested in this type of content.

That’s why he was able to successfully partner with a mobile app such as Explorest.

7. Find your niche

It’s tempting for new influencers to take jobs from any brand that offers them money. But you need to understand how these posts can impact your future.

You don’t want to partner with any brand that goes against your core values and beliefs.

Furthermore, you need to analyze how this content will affect your followers and how you’re perceived by other brands moving forward.

Let’s look at an example to show you what I’m talking about. Here is James Tollefson’s Instagram biography:

james1

James has just over 23k followers, which is a great number for micro influencers.

While his biography doesn’t promote anything specifically, like in the previous example, it tells you more about his life and who he is.

He’s a software engineer, living in San Diego, who is a fitness enthusiast.

Now, just saying you’re a fitness enthusiast and being a fitness enthusiast are two different things. Let’s take a look at his pictures to see if they fit the description:

james2

As you can see, the content definitely fits the biography.

James shares content related to his fitness journey, and he promotes products that fit that niche.

If you join a community that connects brands and influencers, you want to make sure your content fits your speciality.

Don’t say you’re a foodie in your biography and then never share content related to food or work with brands in that industry. It doesn’t make sense, and it won’t make you any money.

8. Know your worth

According to research, 80% of influencers say sponsored content is their primary source of income.

This ranked higher than advertisements and affiliate links. Only 33% of influencers actually sign a contract with sponsors.

You’ve got to make sure you protect yourself and get paid for your work.

Don’t just post content for brands who offer to send you free products. That’s not enough if you’re trying to make a living.

As you can see from the graph below, marketers are planning to increase their marketing budgets for influencers:

influencer budget

Only 5% of marketers say they’re going to decrease their influencer marketing budgets.

The money is out there. It’s just a matter of finding it. Don’t settle.

How much is a post worth? The numbers will vary based on the number of followers you have and your engagement rates.

On average, 66% of businesses pay less than $250 per post.

And 27% pay between $250 and $1,000.

Just 4% pay up to $3,000 per post.

Unless you’re a celebrity, you probably won’t see $3,000 for one post. But with that said, it’s not unreasonable to aim for that $250-1,000 window.

Let’s say in a week you share two sponsored posts from two different brands. One pays you $750, and the other pays $250.

If you can continue getting rates like that steadily throughout the year, you’ll make more than $50k annually.

9. Post high-quality photos

Look back at all the examples I showed you so far. What do all of them have in common?

High-quality content.

If you want to become a social influencer, you need to make sure you’re sharing only quality photos.

Buy a professional camera if you have to. Or at least get yourself a new smartphone that takes better pictures.

Invest in yourself.

As you saw in the example of partnering with a mobile app, taking high-quality photos can lead to big opportunities for you.

Just look at Albert Hongbo Yang’s Instagram profile:

albert

These images are breathtaking.

Albert has over 24k followers who are interested in his photos, which is a huge leveraging point when it comes to working with brands.

Even if you don’t want to sell products on Instagram, if your photos are good enough, you can make money as a photographer.

Post pictures that draw attention and make you seem more legitimate.

Refer to my guide how to take and edit photos without hiring a professional to help you with this.

10. Fully disclose your relationships with brands

Part of being a social influencer means you need to fully disclose your relationships with brands.

First of all, you don’t want to mislead any of your followers or cause them to distrust you. That’s not right.

But more importantly, it’s a requirement by the Federal Trade Commission.

The FTC says that these disclosures must be clear and obvious. It doesn’t want you to use anything ambiguous, like #thanks or #collab, which could be misinterpreted.

You also can’t rely on a disclosure that will only be seen if people “click more” or view the content on a separate landing page.

To show you how to properly disclosure your relationships, look at this post from Anastasia Ashley:

anastasia

Anastasia is promoting La Roche-Posay skincare products.

As you can see, she clearly tagged them in her caption and used the hashtag #sponsored to disclose her relationship with the brand.

There is definitely nothing ambiguous about that. She’s complying with FTC regulations.

11. Promote your services

OK, so you want to make a living on social media without selling any products. But you can still sell your services.

Earlier I explained how you could make a living by taking high-quality photos and then leverage your photography skills to make money.

That’s just one way to do it, but there are plenty of others.

For example, let’s take a look at Rob Atkin’s Instagram profile.

rob

Rob is promoting his personal website in the biography.

Clearly, he’s a personal trainer. But the way he positions his services is much more creative than just saying “personal trainer.”

Instead, he uses creative phrases such as “I help busy people get abs” and “fitness specialist” to promote his services.

As you can see from his posts, his content fits into that niche, which is extremely important, as I mentioned earlier.

So if you want to make money on social media without selling any products, consider using your distribution channels to promote your services instead.

Conclusion

There is tons of money to be made on social media right now.

People are making a living without selling a single product.

Those of you who have a large social following can use your profiles to get paid by brands.

Even if you don’t have lots of followers right now, you can increase your following and engagement metrics to make yourself more appealing to prospective clients.

If you follow the tips and advice I’ve outlined in this guide, you can turn your social media profile into a money-making machine.

How are you leveraging your social media followers to make money as a social influencer?



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