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الاثنين، 1 يونيو 2015

Abercrombie & Fitch Needs New Customers

Abercrombie is changing its pace. The millennial customer is now the target with redesigned fashions.  Change is clearly needed given the sharp decline in business. Total company first quarter sales sank 14% to $709 million and comparable sales dropped 8%. Sales for Abercrombie dropped 12% to $349 Million and Hollister dropped also 12% to $369 Million. Comparable stores sales fell by 9% and 6%, respectively. On a positive note, management was encouraged by Hollister’s sales growth in Asia, Europe and the United Kingdom.

Source Forbes - Business http://ift.tt/1ctgNFx

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